{"id":12153,"date":"2021-05-21T07:38:45","date_gmt":"2021-05-21T05:38:45","guid":{"rendered":"https:\/\/ayto.mutxamel.org\/?p=12153"},"modified":"2023-12-01T14:15:34","modified_gmt":"2023-12-01T13:15:34","slug":"mutxamel-participa-en-la-fira-internacional-del-turisme-fitur-2021","status":"publish","type":"post","link":"https:\/\/ayto.mutxamel.org\/ca\/mutxamel-participa-en-la-fira-internacional-del-turisme-fitur-2021\/","title":{"rendered":"MUTXAMEL PARTICIPA EN LA FIRA INTERNACIONAL DEL TURISME -FITUR 2021"},"content":{"rendered":"\n<p><strong>21\/05\/2021<\/strong><\/p>\n\n\n\n<p><strong>Sebasti\u00e1n Ca\u00f1adas Gallardo<\/strong>, Alcalde de Mutxamel, ser\u00e0 present hui en la Fira Internacional de Turisme de Madrid \u2013FITUR, donant pas al v\u00eddeo promocional \u201c<strong>Mutxamel \u00e9s qualitat de vida<\/strong>\u201c.<\/p>\n\n\n\n<p>La Regidoria de Turisme molt compromesa amb el turisme local i molt conscient de tot el que ha patit el nostre sector, continuar\u00e0 secundant si cap amb m\u00e9s for\u00e7a la promoci\u00f3 tur\u00edstica del municipi, aix\u00ed com la gesti\u00f3 del pla d&#8217;ajudes al sector tur\u00edstic local del Patronat de Turisme Costablanca.<\/p>\n\n\n\n<p>La Regidoria de Turisme, a c\u00e0rrec d&#8217;Inmaculada P\u00e9rez Juan, t\u00e9 previst posar posar\u00e0 en marxa diferents projectes tur\u00edstics dirigits a la planificaci\u00f3, potenciaci\u00f3 de l&#8217;oferta i promoci\u00f3 del turisme, entre els quals es destaquen:<\/p>\n\n\n\n<p>A.- <strong>Realitzaci\u00f3 Pla Director de Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent<\/strong><\/p>\n\n\n\n<p>Les destinacions tur\u00edstiques de la Comunitat Valenciana requereixen d&#8217;un avan\u00e7 en la seua planificaci\u00f3 i gesti\u00f3 que els permeta aconseguir noves cotes d&#8217;efici\u00e8ncia i efic\u00e0cia. Es tracta d&#8217;una nova etapa en l&#8217;evoluci\u00f3 dels destins que exigeix un canvi en tots els \u00e0mbits, actors i accions que influeixen en l&#8217;activitat tur\u00edstica, amb la finalitat de garantir el futur d&#8217;aquests.<\/p>\n\n\n\n<p>Amb l&#8217;adhesi\u00f3 de Mutxamel al nivell 1 de la xarxa, ja formen part de DTI-CV un total de 84 municipis valencians. El seg\u00fcent pas ser\u00e0 realitzar un autodiagn\u00f2stic per a avaluar el context d&#8217;aplicaci\u00f3 de noves tecnologies en el municipi i poder elaborar aix\u00ed el Pla Director que contemple la l\u00ednia que ha de seguir i la seua planificaci\u00f3 futura.<\/p>\n\n\n\n<p>Mutxamel entrar\u00e0 a formar part de la xarxa de Destinacions Tur\u00edstiques Intel\u00b7ligents de la Comunitat Valenciana, que li permetr\u00e0 assistir com a membre a les assemblees generals de la xarxa i als grups de treball en les l\u00ednies de Sostenibilitat, Accessibilitat i sistemes d&#8217;informaci\u00f3.<\/p>\n\n\n\n<p>B.- <strong>Renovaci\u00f3 dels panells de senyalitzaci\u00f3 tur\u00edstica<\/strong><\/p>\n\n\n\n<p>Es renovar\u00e0 la senyal\u00edstica dels diferents recursos urbans per un nou disseny vertical m\u00e9s accessible tant per a persones amb discapacitat visual com auditiva, perqu\u00e8 puguen desembolicar-se amb independ\u00e8ncia fent un pas m\u00e9s cap a un turisme accessible i cap als Objectius de Desenvolupament Sostenible de l&#8217;ONU. Comptar\u00e0 amb un sistema nou Map\u2019sVoice que a trav\u00e9s d&#8217;un codi QR el visitant podr\u00e0 consultar la informaci\u00f3 tant en format visual com en format \u00e0udio ja que incorpora un sistema de locuci\u00f3 de text en tres idiomes: castell\u00e0, valenci\u00e0 i angl\u00e9s.<\/p>\n\n\n\n<p>Els panells s&#8217;instal\u00b7laran en diferents recursos tur\u00edstics de la localitat: Plaza Nova, Esgl\u00e9sia i Torre Mutxamel, Plaza SantRoc \u2013 casa Ferraz, Passeig de la Constituci\u00f3, Convent de San<\/p>\n\n\n\n<p>Francisco, Parc el Canyar dels Portelles, Ermita de Sant Antoni, Casa Consistorial, Obres Arcadi Blasco (Font guaita), Palacio i Jardins de Pe\u00f1acerrada, Ermita de Montserrat, Barri del Ravalet i Ermita El Calvari.<\/p>\n\n\n\n<p>C.- <strong>Campanya de promoci\u00f3 Tur\u00edstica \u201cMutxamel \u00e9s Qualitat de vida\u201d<\/strong><\/p>\n\n\n\n<p>El nostre objectiu \u00e9s mostrar en Fitur que Mutxamel \u00e9s un dest\u00ed amb \u201cqualitat de vida\u201d, un dest\u00ed segur per a vindre a gaudir a l&#8217;aire lliure, mostrant l&#8217;oferta tur\u00edstica local, la seua proximitat a centres emissors, un dest\u00ed de segona l\u00ednia de costa. A aquest espot promocional d&#8217;una duraci\u00f3 de 3 minuts, se sumaran 6 v\u00eddeos de 30 segons aproximadament amb els diferents productes tur\u00edstics de la localitat, destacant en aquesta edici\u00f3:<\/p>\n\n\n\n<p>Mutxamel Golf<\/p>\n\n\n\n<p>Mutxamel Actiu<\/p>\n\n\n\n<p>Mutxamel Gastron\u00f2mic<\/p>\n\n\n\n<p>Mutxamel Cultural<\/p>\n\n\n\n<p>Mutxamel en Fam\u00edlia<\/p>\n\n\n\n<p>Mutxamel un lloc on viure<\/p>\n\n\n\n<p>El v\u00eddeo s&#8217;ha editat en tres idiomes: castell\u00e0, valenci\u00e0 i angl\u00e9s.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>21\/05\/2021 Sebasti\u00e1n Ca\u00f1adas Gallardo, Alcalde de Mutxamel, ser\u00e0 present hui en la Fira Internacional de Turisme de Madrid \u2013FITUR, donant pas al v\u00eddeo promocional \u201cMutxamel \u00e9s qualitat de vida\u201c. La Regidoria de Turisme molt compromesa amb el turisme local i molt conscient de tot el que ha patit el nostre sector, continuar\u00e0 secundant si cap&#8230;<\/p>\n","protected":false},"author":5,"featured_media":12151,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[351,282],"tags":[323,262],"class_list":["post-12153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hemeroteca-ca","category-noticies","tag-hemeroteca-va","tag-turisme"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MUTXAMEL PARTICIPA EN LA FIRA INTERNACIONAL DEL TURISME -FITUR 2021 - Ayuntamiento de Mutxamel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ayto.mutxamel.org\/ca\/mutxamel-participa-en-la-fira-internacional-del-turisme-fitur-2021\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MUTXAMEL PARTICIPA EN LA FIRA INTERNACIONAL DEL TURISME -FITUR 2021 - Ayuntamiento de Mutxamel\" \/>\n<meta property=\"og:description\" content=\"21\/05\/2021 Sebasti\u00e1n Ca\u00f1adas Gallardo, Alcalde de Mutxamel, ser\u00e0 present hui en la Fira Internacional de Turisme de Madrid \u2013FITUR, donant pas al v\u00eddeo promocional \u201cMutxamel \u00e9s qualitat de vida\u201c. 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